Social Media Executive

John Clark Motor Group • Full-time • Aberdeen, Aberdeen, GB • 23h ago

Social Media Executive – Full Time

Are you a digital storyteller with a passion for engagement? We are looking for a dynamic Social Media Executive to take the reins of our digital presence. You will be responsible for driving brand growth, increasing reach across multiple franchises, and converting social engagement into real-world customer enquiries.

Key Responsibilities

Manage all social channels (Facebook, Twitter, LinkedIn, Instagram, YouTube) and the Group Blog to ensure brand objectives are met.
Maintain a rigorous posting schedule on socials platforms.
Keep the YouTube channel updated with relevant franchise playlists and engaging video content.
Perform daily management of incoming messages, tags, comments, and reviews to maintain a professional brand voice.

Strategy & Content Creation:

Work closely with "Social Media Champions" at our dealerships to source and polish high-quality content.
Provide monthly social media calendars/planners to each franchise by the start of each month.

Analytics & Performance:

Utilise tools like Hootsuite, Google Analytics, and Hashtagify to track performance and trends.
Deliver monthly ROI reports to the marketing team and management, tailoring the commentary for specific audiences.
Conduct weekly reviews of demographics (Age/Gender) to ensure content is reaching the right audience.

Qualifications & Experience

Degree in Marketing or a related field preferred.
Proven digital marketing experience with a deep understanding of social media ecosystems.
Proficiency in Google Analytics and social management tools like Hootsuite.
Exceptional verbal and written skills with a friendly but professional approach.
A genuine passion for digital trends.
- Strong numerical and literacy skills.
- Ability to work under pressure and hit tight deadlines.
- A collaborative "team player" mindset with strong negotiation skills.

In return for your hard work and dedication, this is some of the brilliant benefits that John Clark offer:

Preferential rates on vehicle parts purchases and servicing.
Industry leading discounted Employee Car Scheme
30 Day Holiday (increasing for service)
Award winning In-house and manufacturer training
Cycle to work scheme
State of the arts dealership standards
High earning potential through commission or bonus
Some roles offer company car
Life assurance
Group contributory pension scheme
Careers development opportunities

If this sounds like you and you would love to be part of John Clark Motor Group, then please APPLY now with an up to date copy of your CV. We look forward to hearing from you soon.

Benefits:Competitive salary and brilliant benefits

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